College Branding

When your spaces talk, people listen.

Our integrated team of architects and brand activation specialists helps your facilities leave lasting impressions with recruits, donors and fans. Using a mix of graphic design, materials and technology, we create branded environments that are big on impact for maximum value. We dive into the details to deliver projects at speed so your team’s momentum keeps rolling.

Story-first.
Our brand specialists take the time to understand your story. From there, we knit places together to tell it.
Strategic.
We quickly identify places of value to get the most bang for your branding buck.
Streamlined.
Our architectural knowledge means the end design won’t throw a wrench into your building’s operations — or budget.

"Populous’ brand activation team helped us showcase Sooner Football history in new and immersive ways. They translated the momentum of our program into dazzling displays and exhibits that energize our new training facility. Our fans, recruits and donors have definitely taken notice."
Joe Castiglione / VP for Intercollegiate Athletic Programs, University of Oklahoma

University of Colorado Champions Center Brand Activation

University of Oklahoma Barry Switzer Center Brand Activation

Texas A&M Bright Football Complex Brand Activation

Purdue University Football Performance Complex Brand Activation

Start activating your collegiate facilities today.

When your spaces talk, people listen.

Story-first.

Strategic.

Streamlined.

"Populous’ brand activation team helped us showcase Sooner Football history in new and immersive ways. They translated the momentum of our program into dazzling displays and exhibits that energize our new training facility. Our fans, recruits and donors have definitely taken notice."