Ikon Park Redevelopment

Populous designed an extension to Carlton's existing facilities to support expanded club operations now and in the future. The redevelopment also enhanced physical and visual connections between the stadium, IKON Park, and Royal Parade.

Year

2022
Client

Carlton Football Club
Total Capacity

13,000
Disciplines
- Architecture
- Interior Design
Collections
- Elite Training Facilities

Through a collaborative design process, Populous worked with Carlton to develop a clear brief and desired outcomes. Emphasizing Universal Design Principles, the focus was on maximizing efficiency, communication, connectivity, and collaboration.

Workshops with key Carlton departments helped establish a holistic approach for the football club, incorporating design strategies and efficiencies to enhance the building's performance. Solutions included integrating men's and women's departments, optimizing foot traffic flows between club areas and public spaces, and creating match day areas for AFLW games. The facility also features a café, merchandise shop, and function rooms to generate revenue on non-event days.

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