What fans want deep down hasn’t changed much over the years. They crave one-of-a-kind moments to share with others. The hard part is keeping up with how fans prefer to share these experiences.
To that end, we’ve teamed up with Nielsen Sports to start a dialogue with fans like never before. Our in-depth analysis, the most comprehensive to date, illustrates a growing desire by fans to connect in new ways. Request the white paper for a closer look at the design ideas drawing people together with equal parts ROI and OMG.