Luke Woolley

Associate, APAC E-Sports Lead, Business Development / Singapore

Luke completed a Bachelor of Production at the National Institute of Dramatic Art and then went on to study a Diploma of Business at UTS Insearch. Now part of the Populous team in Singapore as the Esports Lead for Asia Pacific, Luke drives business development efforts across South East Asia. Luke has a proven track record of leading successful strategic projects across the Asia Pacific region and has over ten years’ experience in production, design and project management. Luke is an experienced manager, ensuring the seamless development of designs from concept phase through to final delivery.

Having worked on various global sporting and entertainment events, Luke is highly skilled in delivering smooth large-scale pre-show and opening ceremony events. Luke possesses exceptional drafting skills across a variety of design software, utilising these skills to create optimal seating bowl, arena and theatre designs.

Luke is extremely passionate about exploring new technologies, utilising different mixed reality applications and technological advances. He has worked closely with brands across Asia on technology implementation and creating experiences for their consumers.