Geoffrey Ax Joins Populous to Lead Americas Aviation Practice
September 19, 2018
Geoffrey Ax has joined global design firm Populous to lead the firm’s aviation practice in the Americas, bringing with him more than 20 years of aviation industry experience. Under Geoffrey’s guidance, the aviation practice will apply Populous’ 35 years of storytelling through design to positively impact communities, airports and visitors on a scale both large and small.
“We believe that our focus of creating great experiences should broaden to include the signature moments in communities across the globe. What better way to impact a community and elevate their brand than by allowing travelers to experience a city’s story at airports?” said Earl Santee, Populous Americas Managing Director. “Geoffrey’s insights and leadership are a natural fit for this role and for Populous.”
Based out of D.C., Geoffrey has held several leadership positions in the project, executive, client management and business development phases for major airport projects across the world. He possesses expertise in project planning with budgets exceeding $1 billion, alternate project delivery methods and strategic visioning. He’s led the small and large-scope design of terminals, operations, cargo facilities and more, including the Metropolitan Washington Airports Authority, Los Angeles World Airports, and Jorge Chávez International Airport in Lima, Peru, to name a few.
“Whether the goal is helping communities tell their stories, driving revenue out of unused space or attracting new airlines and passengers, these are the challenges that fuel our passion to create dynamic places where people love to be together,” said Geoffrey Ax, Populous Aviation Practice Leader.
Populous’ aviation practice is a natural extension of what Populous does best: creating great customer experience that drive growth for our clients. The firm offers architecture, planning, interior design, public art selection, wayfinding, graphics, branding and technology integration solutions to make airports destinations in and of themselves. To learn more about Populous’ aviation practice, visit populous.com/aviation.
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