The successful design of tennis centres requires the combination of astute commercial acumen and specialised technical expertise to design for pitch surfaces, roof coverage and air flow requirements, whether it’s Centre Court at Wimbledon, or Centre Court at Zhuhai, for the WTA Elite Trophy. Tennis centres should create unforgettable memories for both players and spectators while also generating ongoing financial success by maximizing revenue opportunities and constantly attracting new audiences. Populous delivers thrilling experiences that celebrate the uniqueness of the game.