Mako Ihara

Principal, Head of Business - Japan / Tokyo

Mako is a skilled Project Manager who plays a crucial role in Populous’ Japanese initiatives while focusing on strategic planning and new business development.

With nearly fifteen years of global experience, including leading sales and marketing for a major Japanese advertising agency, Mako positions Populous project teams and clients for success.

She is highly proficient in brand and product development, advertising, sport and entertainment services such as sponsorship, event planning and brand activation, and her market research and analysis skills support work on iconic events like the Tokyo 2020 Olympic and Paralympic Games as well as various marquee sporting and entertainment venues across Asia.

Central to Mako’s business development approach is her flexible communication and collaboration ability; supporting and engaging with various stakeholders and clients from differing industries, cultural backgrounds and commercial practices.