Chris Maddison

Chris leads the Food & Beverage division for Jump Studios and Populous, with a focus on driving revenue and enhancing the overall guest experience across all EMEA projects. With extensive experience working closely with architecture and interior design teams, Chris ensures that Food & Beverage spaces are not only aligned with the ethos of the venue but are also key drivers of commercial performance. Understanding that catering is central to the financial success of sports and entertainment venues, Chris has been instrumental in maximising the commercial revenue potential of these areas, from premium hospitality offerings to high-volume concessions. His expertise spans iconic venues such as Climate Pledge Arena, Co-op Live, Wembley Stadium, the London Olympic Stadium, and The Gherkin, where his strategies have contributed to improved customer engagement and profitability.