Interior design isn’t just about functional, beautiful finishes and furniture. It’s about creating an experience and an environment that our customers will love and remember long after they leave.

We’ve done this time and time again in some of the world’s most recognizable spaces. Whether it is a restaurant, a premium sports venue club, a convention center or a retail space – we look at the project from the inside out and put human experience at the forefront of our design thinking


ICC Sydney

The HASSELL + Populous team has designed all interiors for the three ICC Sydney venues.

The ICC Theatre was designed with live music concerts in mind, so the interiors reflect a raw and robust palette along with a louder colour scheme and form to showcase the building’s dynamism and energy.

The materials palette for the ICC Exhibition has a warmth through the use of timber both externally and internally which reflects both its setting within Tumbalong Park and its function built on foundations of years of trade and industry with references to old timber warehouses and wharfs. The timber is Spotted Gum, a local gum species, and the spaces use natural colours of greens, browns and greys to maintain calm environments and allow the exhibition event branding to be the star.

The ICC Convention reflects its waterfront location, with its use of a cool blue and grey palette, complementing the crisp white porcelain cladding used internally and externally. The Grand Ballroom embraces the cool reflective theme with a ceiling of sculpted mirror polished blades that reflects and distorts what is happening below, referencing the water of Cockle Bay and the Woodward fountain.

Qatar National Convention Centre

QATARCC_0008_SmallQatar National Convention Centre makes use of both state-of-the-art convention & exhibition technology and high end interior design to deliver one of the most powerful convention experiences in the world.  With an aspiration to become the premier meeting location in the Middle East, the Qatari government wanted a facility that would set the international standard for design, functionality and hospitality in convention centers.  Within the clear and efficient layout, signature design elements include extensive use of Anigre Wood, Carrera Marble and Turkish Travertine to create an unparalleled hospitality experience in the public spaces. Circular escalators and an interactive water feature ensure a memorable experience for guests.

The Sidra Tree serves as the central inspiration for the building’s interior and exterior architecture. Historically, the Sidra Tree has been a place where Qataris gather to meet – a central destination that draws the community together. This concept had both metaphorical and literal implications in the design of the community’s new convention center inside and out. The center’s entrance is marked by an expansive canopy shaped as a single Sidra leaf. On the interior, a translucent floating shade canopy underneath a skylight in the convention center’s central lobby provides diffused natural light and beautiful pops of color. Local rock formations in Qatar, which are eroded from exposure to wind and sand, provided the inspiration for material selection of a textured travertine wall in the exhibition concourse.

In the exhibition halls, controllable skylights enable move-in move-out operations without the use of artificial light.  The Populous design team collaborated on a first-of-its-kind High Bay LED light fixture for the exhibition halls, while also utilizing a controllable “mobile rigging grid” to lower the entire ceiling of the 350,000 SF exhibit hall to the ground for ease of rigging. All artificial lighting in the building is powered by an extensive solar array on the roof contributing to the LEED Gold rating the facility achieved.

The Qatar National Convention Centre has been recognized as the best convention and exhibition centre in the Middle East, providing meeting planners and guests with every amenity needed to produce a world-class event.

Populous Americas Headquarters

CHALLENGE. They say home is where the heart is. Now and since the beginning, the heart of Populous’ Americas practice beats in Kansas City.

Our current Americas headquarters reside at 4800 Main, a building with a rich origin story in its own right. Situated in the midst of KC’s most refined entertainment district, the former Board of Trade Building dates to the 1960s and originally housed a bustling group of commodity traders. Before we could call it home, a team of Populous designers set out in 2014 to modernize the concrete structure and craft it into a hub for design expertise and fresh thinking.

INNOVATION. Instead of focusing on the result – a building – we focused our design eye on the essence of what makes us Populous: our people. Designing a space for more than 200 talented designers can feel like a herculean task, so we organized our entire design staff, our people, into collaborative design charrettes  to let the best ideas bubble to the top.

The design team took chances and pushed boundaries. A disciplined, cool white environment allows the brand to sing and encourages an activated workplace. An open office benching system serves our immediate and future needs and harkens back to Populous’ entrepreneurial spirit. Branding and dimensional signage are thoughtfully placed to emote energy and foster inspiration.

From the cafe to the lobby, spaces serve a singular purpose: to draw people together. The building’s original trading floor lives on as an expansive auditorium, a place for communal growth and the liaison between our entertainment-focused work and work space.

Externally, an elegant glass curtain wall design modernized the original concrete enclosure. The expression of the vertical metal enclosure is a nod to the once exposed concrete structure, bones that will hold strong for another 50 years. Natural wood and copper detailing and the 48th Street entry pay tribute to an art sculpture once housed on the east  face of the building.

IMPACT. A storied building enjoys a new life while earning recognition for its preservation and sustainability. 4800 Main contributes to  the historic Country Club Plaza  district, one with a reputation for walkability and iconic architecture. Once famous for trading stocks, the space now acts as a different sort of exchange. Designers of all stripes will share ideas and experiences within its walls for years to come.

Texas A&M Bright Building

Texas A&M unveiled extensive renovations to Bright Football Complex August 1 that have created the most modern, forward-looking and technologically advanced training facility in collegiate athletics. Populous and Texas A&M staff, including Coach Kevin Sumlin, discuss the renovations and their impact on recruiting, training and further establishing the program’s dominance.

O2 London – O2 Lounge

The concept behind the O2 lounge was to create a series interlinked yet intimate zones which represent the brand identity of O2. The fresh fluid features and architectural language emphasize the experience of exploration and discovery within the space.

The 200 person capacity O2 lounge challenges the traditional VIP lounge notion by utilizing stretched fabrics such as barrisol to create a space with blurred edges, in which the walls and ceilings merge to provide a unique flowing visual experience. Shells and tunnels form the main compositional elements and define the inner surface and contrasting to the original structural volume.

The character of the lounge reveals itself to visitors through framed views assisted by the spatial arrangement of the interlocking volumes. The compression within the circulation tunnels provides a contrasting experience to the open central lounge, continually changing the experience of the user as they move through the space.

Floating luminescent elements and lighting levels define the mood of the lounge. Whilst the back ground lighting and projections onto the translucent barrisol cladding, creates a dramatic ambience to the space. The internally illuminated bar and drink shelves, and the sparkling banquette seating additionally attract people to chill out around them.